Other Sports ***The Official MMA Thread*** - Page 560

**KcMizzou** · 07-08-2010, 08:18 PM

Excited about an upcoming fight? Want to make predictions, or just give people a heads-up that there are some fights on? We can do it here.

(Also a good place to complain, dicuss, and agrue about the outcomes)

**alnorth** · 05-23-2018, 08:51 AM

I assume WWE is on every week, so thats around 50 events. Fake fighting sold for $1B over 5 years, so $200MM per year.

Mecca · 05-23-2018, 08:55 AM

Quote:

Originally Posted by alnorth

I assume WWE is on every week, so thats around 50 events. Fake fighting sold for $1B over 5 years, so $200MM per year.

WWE literally runs 5 hours of TV every week just on USA right now..they have other programming too with the potential for more.

WWE is just very safe, they are going to fill a lot of time and they have a set fan base that always watches. The WWE tv shows do better ratings than the MMA ones.

WhawhaWhat · 05-23-2018, 08:55 AM

Quote:

Originally Posted by alnorth

I assume WWE is on every week, so thats around 50 events. Fake fighting sold for $1B over 5 years, so $200MM per year.

They are putting WWE on FOX every week plus I heard they'll put a replay on FS1 on the weekends. It's all about live inventory.

**alnorth** · 05-23-2018, 08:55 AM

ESPN's tweet is a bit confusing given Sports Business Journals numbers, unless they are counting the ESPN+ cards as "televised" but not the PPV prelims. We'll probably have to wait for the press conference for the final numbers on events.

ESPN and the UFC have agreed to a new 5-year deal that will bring the mixed-martial arts league's entire rights package to ESPN. https://t.co/PBCI88q2bB
— ESPN (@espn) May 23, 2018

**alnorth** · 05-23-2018, 08:58 AM

Quote:

Originally Posted by Mecca

The WWE tv shows do better ratings than the MMA ones.

Conversely, ad rates are a lot cheaper on WWE shows because their audience is generally poor. The ratings aren't equal on a per viewer basis.

WhawhaWhat · 05-23-2018, 09:00 AM

Quote:

Originally Posted by Mecca

WWE is just very safe, they are going to fill a lot of time and they have a set fan base that always watches. The WWE tv shows do better ratings than the MMA ones.

Wrestling fans have traditionally been seen by advertisers as stupid and cheap so the ad revenue is less despite having better ratings than other shows. We'll see how that changes with WWE now on network TV.

**alnorth** · 05-23-2018, 09:39 AM

Quote:

Originally Posted by WhawhaWhat

Wrestling fans have traditionally been seen by advertisers as stupid and cheap so the ad revenue is less despite having better ratings than other shows. We'll see how that changes with WWE now on network TV.

To be fair to WWE, their ratings are enormous enough that the network which buys it can still bring in a respectable amount of total dollars just on sheer volume. A scripted drama with car commercials might have an ad rate 9-10 times higher, but their production costs are so much more expensive and the number of viewers for those expensive ads are a lot lower. It led to odd situations in the past where the WWE reportedly got bumped for Dog Shows and Tennis because the few old people who watch that are wealthy, but they wont have that issue with FOX because they need the inventory and the WWE can fill space more cheaply than the UFC.

So overall the two deals sort of make sense if FOX needs a shitton of filler for their various networks and hundreds of hours, while ESPN may only want a few hours every other week but they need to sell expensive ads.

OKchiefs · 05-23-2018, 10:25 AM

Quote:

Originally Posted by WhawhaWhat

Wrestling fans have traditionally been seen by advertisers as stupid and cheap so the ad revenue is less despite having better ratings than other shows. We'll see how that changes with WWE now on network TV.

Well, let's head over to the fake wrestling thread on this board and see if they're stupid and cheap.

**alnorth** · 05-23-2018, 10:40 AM

Quote:

Originally Posted by OKchiefs

Well, let's head over to the fake wrestling thread on this board and see if they're stupid and cheap.

Since as Chiefs fans they primarily live in the Kansas and Missouri area, they probably represent an example of some of the wealthiest portions of WWE's demographics. Their ad rates would be a hell of a lot worse without that portion of their fans.

There's probably not a good PC way to put this, so I'll just say it. WWE's national demographic is very "ethnic". Their audience is a hell of a lot more black and hispanic than the UFC, and there's nothing wrong with that unless you are an advertiser.

One reason why Boxing is struggling is they have very similar demographics to the WWE, but they have UFC-level ratings. If you are going to have that demo, then you had better have millions of viewers.

**alnorth** · 05-23-2018, 01:41 PM

The press release pretty much confirms what was reported earlier by Sports Business Journal. The only new details are that for the 10 main cards a year that are on ESPN networks, only the main card will be on TV, the prelims will be on ESPN+. PPV Prelims will also be on TV. If you are willing to pay an annual fee for ESPN+ you'll get a small break at $50.

https://espnmediazone.com/us/press-r...fc-in-the-u-s/

Quote:

UFC on ESPN

Event (Platform) - # of Events
UFC on ESPN+ Fight Night (ESPN+) - 20
UFC on ESPN Fight Night * (ESPN networks) - 10
UFC PPV Preliminary Fights (ESPN networks) - 12

* Prelims for UFC on ESPN Fight Night will be streamed live on ESPN+

BIG_DADDY · 05-23-2018, 02:38 PM

God I hate supporting ESPN.

OKchiefs · 05-23-2018, 04:01 PM

Quote:

Originally Posted by alnorth

Since as Chiefs fans they primarily live in the Kansas and Missouri area, they probably represent an example of some of the wealthiest portions of WWE's demographics. Their ad rates would be a hell of a lot worse without that portion of their fans.

There's probably not a good PC way to put this, so I'll just say it. WWE's national demographic is very "ethnic". Their audience is a hell of a lot more black and hispanic than the UFC, and there's nothing wrong with that unless you are an advertiser.

One reason why Boxing is struggling is they have very similar demographics to the WWE, but they have UFC-level ratings. If you are going to have that demo, then you had better have millions of viewers.

Really? I always assumed wrestling fans were mostly white dudes.

**alnorth** · 05-23-2018, 06:26 PM

GSP "confessed" to poisoning Nick Diaz

**alnorth** · 05-23-2018, 10:20 PM

Dana White is going to meet with Conor McGregor this weekend to discuss his future plans.

https://www.mmafighting.com/2018/5/2...gregors-future

Sassy Squatch · 05-24-2018, 06:13 AM

How the **** did WWE end up making more money for their TV than the UFC over 5 years? They need to wake the **** up.

07-08-2010, 08:18 PM
KcMizzou Supporter Join Date: Sep 2002 Location: Parkville MO Casino cash: $10005170	*The Official MMA Thread* Excited about an upcoming fight? Want to make predictions, or just give people a heads-up that there are some fights on? We can do it here. (Also a good place to complain, dicuss, and agrue about the outcomes)
Posts: 54,695

05-23-2018, 08:51 AM	#8386
alnorth . Join Date: Dec 2002 Casino cash: $57156239	I assume WWE is on every week, so thats around 50 events. Fake fighting sold for $1B over 5 years, so $200MM per year. __________________ how many emo kids does it take to change a lightbulb? HOW MANY?! none they just sit in the dark and cry
Posts: 36,130

05-23-2018, 08:55 AM	#8389
alnorth . Join Date: Dec 2002 Casino cash: $57156239	ESPN's tweet is a bit confusing given Sports Business Journals numbers, unless they are counting the ESPN+ cards as "televised" but not the PPV prelims. We'll probably have to wait for the press conference for the final numbers on events. ESPN and the UFC have agreed to a new 5-year deal that will bring the mixed-martial arts league's entire rights package to ESPN. https://t.co/PBCI88q2bB — ESPN (@espn) May 23, 2018 __________________ how many emo kids does it take to change a lightbulb? HOW MANY?! none they just sit in the dark and cry
Posts: 36,130

05-23-2018, 02:38 PM	#8396
BIG_DADDY THE RED MENACE Join Date: Aug 2000 Location: Texas Casino cash: $3488410	God I hate supporting ESPN. __________________ The diabolical genius of Marxism-Socialism is that it provides the emotional and intellectual road map for autocrats to persuade millions of people to support their own enslavement to government. ~Mark Levin April 15, 2019
Posts: 32,470

05-23-2018, 06:26 PM	#8398
alnorth . Join Date: Dec 2002 Casino cash: $57156239	GSP "confessed" to poisoning Nick Diaz __________________ how many emo kids does it take to change a lightbulb? HOW MANY?! none they just sit in the dark and cry
Posts: 36,130

05-23-2018, 10:20 PM	#8399
alnorth . Join Date: Dec 2002 Casino cash: $57156239	Dana White is going to meet with Conor McGregor this weekend to discuss his future plans. https://www.mmafighting.com/2018/5/2...gregors-future __________________ how many emo kids does it take to change a lightbulb? HOW MANY?! none they just sit in the dark and cry
Posts: 36,130

05-24-2018, 06:13 AM	#8400
Sassy Squatch The man you could post like. Join Date: Oct 2010 Casino cash: $459655	How the ** did WWE end up making more money for their TV than the UFC over 5 years? They need to wake the ** up.
Posts: 40,046