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Let me ask you this. What if this uneven revenue distribution system actually becomes a weapon rather than a curse? What if the Big 10, who by the way has been as equally ruthless in their methods to expand their conference, obtains Syracuse, threatens the stability of the Big East, and tries to force the issue with the Notre Dame?
Notre Dame, with its own negotiated NBC deal and unwillingness to have revenue it generates shared and distributed with institutions whose research it doesn't theologically agree with looks Beebe's and the Big XII's way. Beebe says, look, here you can keep your own contract, not feel pressured to participate in joint research projects you oppose, and get to feast on the Big XII North division, essentially becoming the Texas of the North.
Do you think a conference that boasts Texas and Notre Dame would be in trouble?
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You'll see it's all a show, keep 'em laughing as you go, just remember, the last laugh is on you, and always look on the bright side of life!
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