Quote:
Originally Posted by kysirsoze
The question was 'what good?' Care to elaborate?
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Money..
It has been a valuable tool for companies. Companies can connect with existing and potential customers in new ways, become thought leaders in their industry, or use it to do a number of things based on what they do and what their goals are.
Businesses have given to my company graciously to help them use these social media tools but the best part is that they are getting quick and painless ROI.
You can niche market like never for...create customer service situations that are public.
If your company was a person, would you want to be friends with it?