And I'll also throw in that while the style of the game is just horrendous the NBA just either doesn't do a good job or marketing or doesn't have marketable stars. Guys just lack charisma anymore. Even taking MJ out of the equation, Barkley, Magic, Shaq, Kobe were all very marketable and unique personalities. They even made pretty boring guys like David Robinson and Olajawon seem cool to kids. Stern was very Vince McMahon like in that he was able to find things about guys and make that their gimmick so to speak. It created drama and build up for games. The team hopping shit doesn't help much either when it comes to rivalries.
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